12/20/2023 0 Comments Quicktime player mac![]() According to John Scull, the product marketer who created Apple’s desktop publishing strategy, multimedia-the combination of interactivity, text, audio, still images, and eventually video-represented the logical successor to desktop publishing as a killer app for the Macintosh. Apple’s Macintosh, the first widely used personal computer platform to feature a graphical user interface, became successful due to the advent of desktop publishing, which, when paired with a laser printer, allowed individual users, for the first time, to inexpensively produce graphically sophisticated print media from their own homes and small businesses. QuickTime was a key moment in the development of multimedia, an area of recent research activity at the Museum’s Software History Center. ![]() CHM Live | Press Play: The Origins of QuickTime, February 28, 2018. ![]()
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